PRIVACY POLICY

1) Information on the collection of personal data and contact details of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we will inform you about how we handle your personal data when you use our website. Personal data is all data with which you can be personally identified.

1.2 The controller in charge of data processing on this website, within the meaning of the General Data Protection Regulation (GDPR), is Stefan Alexander Enderle, The Icon Tower, Wiedner Gürtel 9-13/19 OG, 1100 Wien, Austria, Tel: +43 664 1442173, E-Mail: stefan.enderle@finanzfuchsgruppe.at. The controller of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the controller). You can recognise an encrypted connection by the character string „https://“ and the lock symbol in your browser line.

2) Data collection when visiting our website

‍When you use our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the data that your browser transmits to our server (so-called „server log files“). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

- Our visited website
- Date and time at the time of access
- Amount of data sent in bytes
- Source/reference from which you reached the page
- Browser used
- Operating system used
- IP address used (if applicable: in anonymised form)

Processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of unlawful use.

3) Hosting & content delivery network

- Hosting by Webflow
We host our website with Webflow. The provider is Webflow, Inc, 398 11th Street, 2nd Floor, San Francisco, CA 94103, USA (hereinafter: Webflow). When you visit our website, Webflow collects various log files including your IP addresses.Webflow is a tool for creating and hosting websites. Webflow stores cookies or other recognition technologies that are required to display the page, to provide certain website functions and to ensure security (necessary cookies).details can be found in Webflow's privacy policy: EU & Swiss Privacy Policy | Webflow.The use of Webflow is based on Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in displaying our website as reliably as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time and data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: EU & Swiss Privacy Policy | Webflow.Order processingWe have concluded an order processing contract (AVV) with the above-mentioned provider. This is a contract prescribed by data protection law, which ensures that the provider only processes the personal data of our website visitors in accordance with our instructions and in compliance with the GDPR.

4) Cookies

‍In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your end device. Some of these cookies are automatically deleted after you close your browser (so-called „session cookies“), while others remain on your device for longer and enable page settings to be saved (so-called „persistent cookies“). In the latter case, you can find the storage period in the overview of the cookie settings of your web browser. If personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the execution of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of consent given or in accordance with Art. 6 para. 1 lit. f GDPR for the protection of your privacy. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Please note that if you do not accept cookies, the functionality of our website may be restricted.

5) Making contact

‍When you contact us (e.g. via contact form or email), personal data is processed exclusively for the purpose of processing and responding to your enquiry and only to the extent necessary for this purpose. The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR. User data may be stored in a customer relationship management system („CRM system“) or comparable enquiry organisation. Your data will be deleted if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

6) Use of customer data for direct advertising

6.1 Registration for our e-mail newsletter

If you subscribe to our e-mail newsletter, we will send you regular information about our offers. The only mandatory information for sending the newsletter is your e-mail address. The provision of further data is voluntary and is used to address you personally. We use the so-called double opt-in procedure for sending newsletters, which ensures that you only receive newsletters if you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the e-mail address provided. By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. We store your IP address entered by the Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data we collect when you register for the newsletter is used strictly for the intended purpose. You can unsubscribe from the newsletter at any time using the link provided in the newsletter or by sending a corresponding message to the controller named at the beginning. Once you have cancelled your subscription, your e-mail address will be deleted from our newsletter mailing list immediately, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

6.2 Sending the e-mail newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services to those already purchased from our range by e-mail. In accordance with Section 7 (3) UWG, we do not need to obtain separate consent from you for this. In this respect, data processing is carried out solely on the basis of our legitimate interest in personalised direct advertising in accordance with Art. 6 para. 1 lit. f GDPR. If you have initially objected to the use of your email address for this purpose, we will not send you any emails. You are entitled to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by sending a message to the controller named at the beginning. You will only incur transmission costs for this in accordance with the basic rates. Upon receipt of your objection, the use of your e-mail address for advertising purposes will be discontinued immediately.

6.4 Newsletter dispatch via ActiveCampaign

Our email newsletters are sent via the technical service provider ActiveCampaign, LLC, 150 N. Michigan Ave Suite 1230, Chicago, IL, US, USA („ActiveCampaign“), to whom we pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 para. 1 lit. f GDPR and serves our legitimate interest in using an effective, secure and user-friendly newsletter system. The data you enter for the purpose of subscribing to the newsletter (e.g. email address) is stored on ActiveCampaign's servers in the USA. ActiveCampaign uses this information to send and statistically analyse the newsletter on our behalf. For evaluation purposes, the emails sent contain so-called web beacons or tracking pixels, which are one-pixel image files stored on our website. This allows us to determine whether a newsletter message has been opened and which links have been clicked on. Conversion tracking can also be used to analyse whether a predefined action (e.g. purchase of a product on our website) has taken place after clicking on the link in the newsletter. Technical information is also collected (e.g. time of access, IP address, browser type and operating system). The data is collected exclusively in pseudonymised form and is not linked to your other personal data; direct personal identification is excluded. This data is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients. If you wish to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter. We have concluded a data processing agreement with ActiveCampaign, in which we oblige ActiveCampaign to protect our customers„ data and not to pass it on to third parties. You can view ActiveCampaign's privacy policy here: https://www.activecampaign.com/privacy-policy

7) Online marketing

7.1 Facebook Pixel for the creation of Custom Audiences with extended data synchronisation (with cookie consent tool)

The so-called „Facebook pixel“ of the social network Facebook, which is operated by Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland („Facebook“), is used within our online offer in the extended data synchronisation mode. On the basis of the user's express consent, when a user clicks on an advert displayed on Facebook and placed by us, Facebook Pixel adds an addendum to the URL of our linked page. This URL parameter is then written into the user's browser via a cookie after redirection, which our linked page sets itself. In addition, this cookie collects specific customer data such as the email address that we collect on our website linked to the Facebook advert during processes such as purchase transactions, account logins or registrations (extended data matching). The cookie is then read by Facebook Pixel and enables the data, including the specific customer data, to be forwarded to Facebook, which uses the Facebook Pixel with extended data synchronisation to precisely determine the visitors to our online offering as a target group for the display of advertisements (so-called „Facebook ads“). Accordingly, we use the Facebook pixel with extended data synchronisation to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (so-called „custom audiences“). With the help of the Facebook pixel with extended data synchronisation, we also want to ensure that our Facebook ads correspond to the potential interest of users and are not annoying. This allows us to further analyse the effectiveness of Facebook ads for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook ad (so-called „conversion“). Compared to the standard version of Facebook Pixel, the extended data synchronisation function helps us to better measure the effectiveness of our advertising campaigns by recording more associated conversions. All transmitted data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook Data Usage Policy (https://www.facebook.com/about/privacy/) can use. The data can enable Facebook and its partners to place adverts on and outside of Facebook. These processing operations are only carried out if express consent is given in accordance with Art. 6 para. 1 lit. a GDPR. The information generated by Facebook is usually transmitted to a Facebook server and stored there; it may also be transmitted to the servers of Meta Platforms Inc. in the USA. You can revoke your consent at any time with effect for the future by deactivating this service in the „Cookie Consent Tool“ provided on the website.

7.2 Google Marketing Platform

This website uses the online marketing tool Google Marketing Platform of the operator Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland („GMP“). GMP uses cookies to display adverts that are relevant to users, to improve campaign performance reports or to prevent a user from seeing the same adverts more than once. Google uses a cookie ID to record which adverts are displayed in which browser and can thus prevent them from being displayed more than once. In addition, GMP can use cookie IDs to record so-called conversions that are related to ad requests. This is the case, for example, when a user sees a GMP advert and later visits the advertiser's website using the same browser and makes a purchase via this website. According to Google, GMP cookies do not contain any personal information. Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our level of knowledge as follows: By integrating GMP, Google receives the information that you have accessed the corresponding part of our website or clicked on an advert from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, it is possible that the provider will find out your IP address and store it. As part of the use of GMP, personal data may also be transmitted to the servers of Google LLC. in the USA. All processing described above, in particular the setting of cookies for reading information on the terminal device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the „cookie consent tool“ provided on the website. The privacy policy of GMP by Google can be found here: https://www.google.de/policies/privacy/

7.3 Microsoft Clarity

Our website uses the services of Microsoft Clarity to better understand the experiences of our users and to optimise the services on this website. Clarity's technology helps us to gain a better understanding of our users' experiences, for example how much time users spend on which pages, how far they scroll and which links or areas are clicked on particularly often. We can use our users' feedback to tailor our offering more precisely. Clarity works with cookies and other technologies to collect information about the behaviour of our users and their end devices, in particular the IP address of the device (recorded and stored exclusively in anonymised form), screen size, device type, information about the browser used, location (country only). Clarity stores this information in a pseudonymised user profile; the storage period is 1 year. The information is not used by Clarity or by us to identify individual users or merged with other data about individual users. Further information can be found in Microsoft Clarity's privacy policy.
Microsoft Clarity, as a data controller, is secure and GDPR compliant for visitors to this website. If you would like to read more about Microsoft Clarity or how Microsoft may use your data, please click here: https://privacy.microsoft.com/de-de/privacystatement

8) Retargeting/ remarketing/ referral advertising

8.1 Google Ads Remarketing

Our website uses the functions of Google Ads Remarketing to advertise this website in Google search results and on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). For this purpose, Google sets a cookie in the browser of your end device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit. Any further data processing will only take place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalise ads that you view on the web. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to create target groups. As part of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. in the USA. Details on the processing triggered by Google Ads Remarketing and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the browser plug-in from Google available at the following link: https://support.google.com/ads/answer/7395996
Further information and the data protection provisions regarding advertising and Google can be viewed here: https://www.google.com/policies/technologies/ads/
All processing described above, in particular the setting of cookies for reading information on the terminal device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the „cookie consent tool“ provided on the website.

8.2 TikTok Pixel

This website uses the „TikTok Pixel“, a tracking technology of the social network „TikTok“ of TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland („TikTok“). With the help of cookies (small text files that are stored on the end device used), information about surfing behaviour on our website is collected in pseudonymised form, transmitted to TikTok, stored there and evaluated in order to then enable the display of interest-based and personalised product recommendations on TikTok. The information collected in this way and processed in pseudonymised form generally includes the device ID, device type, time stamp, operating system used and IP address. The information can be assigned to the person of the user with the help of further information that TikTok has stored about the user, e.g. due to the ownership of an account on the social network „TikTok“. TikTok may also combine the information collected via the pixel with other information that TikTok has collected via other websites and/or in connection with the use of the social network „TikTok“ and thus create pseudonymised user profiles. Under no circumstances can the information collected be used to personally identify visitors to this website. The TikTok pixel also enables us to track the effectiveness of adverts on TikTok. If the user is redirected from an advert on TikTok to pages on this website and the cookies have not yet expired, the pixel records certain user actions predefined by us and can track these (e.g. completed transactions, leads, search queries on the website, views of product pages). When such an action is carried out, your browser sends an HTTP request from the cookie via the TikTok pixel to the TikTok server, with which certain information about the action is transmitted. This transmission enables TikTok to compile statistics on usage behaviour on our website after forwarding a TikTok ad, which we use to optimise our offer. All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the „cookie consent tool“ provided on the website. We have concluded an order processing contract with TikTok for the use of the TikTok Pixel, which obliges TikTok to protect the data of our site visitors and not to pass it on to third parties. TikTok generally transmits the information collected outside the European Economic Area and refers to so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

9) Rights of the data subject

9.1 The applicable data protection law grants you the following data subject rights (information and intervention rights) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective exercise requirements:

- Right to information pursuant to Art. 15 GDPR;
- Right to rectification pursuant to Art. 16 GDPR;
- Right to erasure pursuant to Art. 17 GDPR;
- Right to restriction of processing pursuant to Art. 18 GDPR;
- Right to information in accordance with Art. 19 GDPR;
- Right to data portability pursuant to Art. 20 GDPR;
- Right to withdraw consent granted pursuant to Art. 7 (3) GDPR;
- Right to lodge a complaint pursuant to Art. 77 GDPR.

9.2 RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA AS PART OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME WITH EFFECT FOR THE FUTURE ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION. IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS. IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU CAN EXERCISE YOUR RIGHT TO OBJECT AS DESCRIBED ABOVE.IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

10) Duration of storage of personal data

‍The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and - if applicable - additionally by the respective statutory retention period (e.g. retention periods under commercial and tax law). When processing personal data on the basis of express consent in accordance with Art. 6 para. 1 lit. a GDPR, this data is stored until the data subject withdraws their consent. If there are statutory retention periods for data that is processed within the scope of legal or similar obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after the retention periods have expired, provided that it is no longer required for contract fulfilment or contract initiation and/or we no longer have a legitimate interest in further storage. When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until the data subject exercises their right to object in accordance with Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or the processing serves the establishment, exercise or defence of legal claims. When processing personal data for the purpose of direct marketing on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until the data subject exercises their right to object in accordance with Art. 21 para. 2 GDPR. Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

11) Changes to this privacy policy

‍This privacy policy may be amended by us at any time. Any changes to this privacy policy will be published on this website and will automatically take effect 30 days after publication. We will inform you of any significant changes to this privacy policy by e-mail.

Stefan Alexander Enderle, The Icon Tower, Wiedner Gürtel 9-13/19 OG, 1100 Vienna, Austria, Tel: +43 664 1442173, E-Mail: stefan.enderle@finanzfuchsgruppe.at. The controller of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the controller). You can recognise an encrypted connection by the character string „https://“ and the lock symbol in your browser line.

2) Data collection when visiting our website

‍When you use our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the data that your browser transmits to our server (so-called „server log files“). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

- Our visited website
- Date and time at the time of access
- Amount of data sent in bytes
- Source/reference from which you reached the page
- Browser used
- Operating system used
- IP address used (if applicable: in anonymised form)

Processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of unlawful use.

3) Hosting & content delivery network

- Hosting by Webflow
We host our website with Webflow. The provider is Webflow, Inc, 398 11th Street, 2nd Floor, San Francisco, CA 94103, USA (hereinafter: Webflow). When you visit our website, Webflow collects various log files including your IP addresses.Webflow is a tool for creating and hosting websites. Webflow stores cookies or other recognition technologies that are required to display the page, to provide certain website functions and to ensure security (necessary cookies).details can be found in Webflow's privacy policy: EU & Swiss Privacy Policy | Webflow.The use of Webflow is based on Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in displaying our website as reliably as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time and data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: EU & Swiss Privacy Policy | Webflow.Order processingWe have concluded an order processing contract (AVV) with the above-mentioned provider. This is a contract prescribed by data protection law, which ensures that the provider only processes the personal data of our website visitors in accordance with our instructions and in compliance with the GDPR.

4) Cookies

‍In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your end device. Some of these cookies are automatically deleted after you close your browser (so-called „session cookies“), while others remain on your device for longer and enable page settings to be saved (so-called „persistent cookies“). In the latter case, you can find the storage period in the overview of the cookie settings of your web browser. If personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the execution of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of consent given or in accordance with Art. 6 para. 1 lit. f GDPR for the protection of your privacy. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Please note that if you do not accept cookies, the functionality of our website may be restricted.

5) Making contact

‍When you contact us (e.g. via contact form or email), personal data is processed exclusively for the purpose of processing and responding to your enquiry and only to the extent necessary for this purpose. The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR. User data may be stored in a customer relationship management system („CRM system“) or comparable enquiry organisation. Your data will be deleted if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

6) Use of customer data for direct advertising

6.1 Registration for our e-mail newsletter

If you subscribe to our e-mail newsletter, we will send you regular information about our offers. The only mandatory information for sending the newsletter is your e-mail address. The provision of further data is voluntary and is used to address you personally. We use the so-called double opt-in procedure for sending newsletters, which ensures that you only receive newsletters if you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the e-mail address provided. By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. We store your IP address entered by the Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data we collect when you register for the newsletter is used strictly for the intended purpose. You can unsubscribe from the newsletter at any time using the link provided in the newsletter or by sending a corresponding message to the controller named at the beginning. Once you have cancelled your subscription, your e-mail address will be deleted from our newsletter mailing list immediately, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

6.2 Sending the e-mail newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services to those already purchased from our range by e-mail. In accordance with Section 7 (3) UWG, we do not need to obtain separate consent from you for this. In this respect, data processing is carried out solely on the basis of our legitimate interest in personalised direct advertising in accordance with Art. 6 para. 1 lit. f GDPR. If you have initially objected to the use of your email address for this purpose, we will not send you any emails. You are entitled to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by sending a message to the controller named at the beginning. You will only incur transmission costs for this in accordance with the basic rates. Upon receipt of your objection, the use of your e-mail address for advertising purposes will be discontinued immediately.

6.4 Newsletter dispatch via ActiveCampaign

Our email newsletters are sent via the technical service provider ActiveCampaign, LLC, 150 N. Michigan Ave Suite 1230, Chicago, IL, US, USA („ActiveCampaign“), to whom we pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 para. 1 lit. f GDPR and serves our legitimate interest in using an effective, secure and user-friendly newsletter system. The data you enter for the purpose of subscribing to the newsletter (e.g. email address) is stored on ActiveCampaign's servers in the USA. ActiveCampaign uses this information to send and statistically analyse the newsletter on our behalf. For evaluation purposes, the emails sent contain so-called web beacons or tracking pixels, which are one-pixel image files stored on our website. This allows us to determine whether a newsletter message has been opened and which links have been clicked on. Conversion tracking can also be used to analyse whether a predefined action (e.g. purchase of a product on our website) has taken place after clicking on the link in the newsletter. Technical information is also collected (e.g. time of access, IP address, browser type and operating system). The data is collected exclusively in pseudonymised form and is not linked to your other personal data; direct personal identification is excluded. This data is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients. If you wish to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter. We have concluded a data processing agreement with ActiveCampaign, in which we oblige ActiveCampaign to protect our customers„ data and not to pass it on to third parties. You can view ActiveCampaign's privacy policy here: https://www.activecampaign.com/privacy-policy

7) Online marketing

7.1 Facebook Pixel for the creation of Custom Audiences with extended data synchronisation (with cookie consent tool)

The so-called „Facebook pixel“ of the social network Facebook, which is operated by Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland („Facebook“), is used within our online offer in the extended data synchronisation mode. On the basis of the user's express consent, when a user clicks on an advert displayed on Facebook and placed by us, Facebook Pixel adds an addendum to the URL of our linked page. This URL parameter is then written into the user's browser via a cookie after redirection, which our linked page sets itself. In addition, this cookie collects specific customer data such as the email address that we collect on our website linked to the Facebook advert during processes such as purchase transactions, account logins or registrations (extended data matching). The cookie is then read by Facebook Pixel and enables the data, including the specific customer data, to be forwarded to Facebook, which uses the Facebook Pixel with extended data synchronisation to precisely determine the visitors to our online offering as a target group for the display of advertisements (so-called „Facebook ads“). Accordingly, we use the Facebook pixel with extended data synchronisation to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (so-called „custom audiences“). With the help of the Facebook pixel with extended data synchronisation, we also want to ensure that our Facebook ads correspond to the potential interest of users and are not annoying. This allows us to further analyse the effectiveness of Facebook ads for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook ad (so-called „conversion“). Compared to the standard version of Facebook Pixel, the extended data synchronisation function helps us to better measure the effectiveness of our advertising campaigns by recording more associated conversions. All transmitted data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook Data Usage Policy (https://www.facebook.com/about/privacy/) can use. The data can enable Facebook and its partners to place adverts on and outside of Facebook. These processing operations are only carried out if express consent is given in accordance with Art. 6 para. 1 lit. a GDPR. The information generated by Facebook is usually transmitted to a Facebook server and stored there; it may also be transmitted to the servers of Meta Platforms Inc. in the USA. You can revoke your consent at any time with effect for the future by deactivating this service in the „Cookie Consent Tool“ provided on the website.

7.2 Google Marketing Platform

This website uses the online marketing tool Google Marketing Platform of the operator Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland („GMP“). GMP uses cookies to display adverts that are relevant to users, to improve campaign performance reports or to prevent a user from seeing the same adverts more than once. Google uses a cookie ID to record which adverts are displayed in which browser and can thus prevent them from being displayed more than once. In addition, GMP can use cookie IDs to record so-called conversions that are related to ad requests. This is the case, for example, when a user sees a GMP advert and later visits the advertiser's website using the same browser and makes a purchase via this website. According to Google, GMP cookies do not contain any personal information. Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our level of knowledge as follows: By integrating GMP, Google receives the information that you have accessed the corresponding part of our website or clicked on an advert from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, it is possible that the provider will find out your IP address and store it. As part of the use of GMP, personal data may also be transmitted to the servers of Google LLC. in the USA. All processing described above, in particular the setting of cookies for reading information on the terminal device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the „cookie consent tool“ provided on the website. The privacy policy of GMP by Google can be found here: https://www.google.de/policies/privacy/

7.3 Microsoft Clarity

Our website uses the services of Microsoft Clarity to better understand the experiences of our users and to optimise the services on this website. Clarity's technology helps us to gain a better understanding of our users' experiences, for example how much time users spend on which pages, how far they scroll and which links or areas are clicked on particularly often. We can use our users' feedback to tailor our offering more precisely. Clarity works with cookies and other technologies to collect information about the behaviour of our users and their end devices, in particular the IP address of the device (recorded and stored exclusively in anonymised form), screen size, device type, information about the browser used, location (country only). Clarity stores this information in a pseudonymised user profile; the storage period is 1 year. The information is not used by Clarity or by us to identify individual users or merged with other data about individual users. Further information can be found in Microsoft Clarity's privacy policy.
Microsoft Clarity, as a data controller, is secure and GDPR compliant for visitors to this website. If you would like to read more about Microsoft Clarity or how Microsoft may use your data, please click here: https://privacy.microsoft.com/de-de/privacystatement

8) Retargeting/ remarketing/ referral advertising

8.1 Google Ads Remarketing

Our website uses the functions of Google Ads Remarketing to advertise this website in Google search results and on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). For this purpose, Google sets a cookie in the browser of your end device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit. Any further data processing will only take place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalise ads that you view on the web. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to create target groups. As part of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. in the USA. Details on the processing triggered by Google Ads Remarketing and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the browser plug-in from Google available at the following link: https://support.google.com/ads/answer/7395996
Further information and the data protection provisions regarding advertising and Google can be viewed here: https://www.google.com/policies/technologies/ads/
All processing described above, in particular the setting of cookies for reading information on the terminal device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the „cookie consent tool“ provided on the website.

8.2 TikTok Pixel

This website uses the „TikTok Pixel“, a tracking technology of the social network „TikTok“ of TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland („TikTok“). With the help of cookies (small text files that are stored on the end device used), information about surfing behaviour on our website is collected in pseudonymised form, transmitted to TikTok, stored there and evaluated in order to then enable the display of interest-based and personalised product recommendations on TikTok. The information collected in this way and processed in pseudonymised form generally includes the device ID, device type, time stamp, operating system used and IP address. The information can be assigned to the person of the user with the help of further information that TikTok has stored about the user, e.g. due to the ownership of an account on the social network „TikTok“. TikTok may also combine the information collected via the pixel with other information that TikTok has collected via other websites and/or in connection with the use of the social network „TikTok“ and thus create pseudonymised user profiles. Under no circumstances can the information collected be used to personally identify visitors to this website. The TikTok pixel also enables us to track the effectiveness of adverts on TikTok. If the user is redirected from an advert on TikTok to pages on this website and the cookies have not yet expired, the pixel records certain user actions predefined by us and can track these (e.g. completed transactions, leads, search queries on the website, views of product pages). When such an action is carried out, your browser sends an HTTP request from the cookie via the TikTok pixel to the TikTok server, with which certain information about the action is transmitted. This transmission enables TikTok to compile statistics on usage behaviour on our website after forwarding a TikTok ad, which we use to optimise our offer. All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the „cookie consent tool“ provided on the website. We have concluded an order processing contract with TikTok for the use of the TikTok Pixel, which obliges TikTok to protect the data of our site visitors and not to pass it on to third parties. TikTok generally transmits the information collected outside the European Economic Area and refers to so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

9) Rights of the data subject

9.1 The applicable data protection law grants you the following data subject rights (information and intervention rights) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective exercise requirements:

- Right to information pursuant to Art. 15 GDPR;
- Right to rectification pursuant to Art. 16 GDPR;
- Right to erasure pursuant to Art. 17 GDPR;
- Right to restriction of processing pursuant to Art. 18 GDPR;
- Right to information in accordance with Art. 19 GDPR;
- Right to data portability pursuant to Art. 20 GDPR;
- Right to withdraw consent granted pursuant to Art. 7 (3) GDPR;
- Right to lodge a complaint pursuant to Art. 77 GDPR.

9.2 RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA AS PART OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME WITH EFFECT FOR THE FUTURE ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION. IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS. IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU CAN EXERCISE YOUR RIGHT TO OBJECT AS DESCRIBED ABOVE.IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

10) Duration of storage of personal data

‍The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and - if applicable - additionally by the respective statutory retention period (e.g. retention periods under commercial and tax law). When processing personal data on the basis of express consent in accordance with Art. 6 para. 1 lit. a GDPR, this data is stored until the data subject withdraws their consent. If there are statutory retention periods for data that is processed within the scope of legal or similar obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after the retention periods have expired, provided that it is no longer required for contract fulfilment or contract initiation and/or we no longer have a legitimate interest in further storage. When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until the data subject exercises their right to object in accordance with Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or the processing serves the establishment, exercise or defence of legal claims. When processing personal data for the purpose of direct marketing on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until the data subject exercises their right to object in accordance with Art. 21 para. 2 GDPR. Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

11) Changes to this privacy policy

‍This privacy policy may be amended by us at any time. Any changes to this privacy policy will be published on this website and will automatically take effect 30 days after publication. We will inform you of any significant changes to this privacy policy by e-mail.